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Iceland Tourism 2008: Year in Review

A year of growth for Iceland's tourism sector. Foreign overnight stays increased 3.6% to 1,051,394, while tourist card spending rose 31.1% to 32 billion ISK.

Overnight Stays
Foreigners · Full Year
1.05M
+3.6%vs 2007
Occupancy Rate
Annual Average
50.4%
-0.5ppvs 2007
Tourist Spending
Card Transactions · Full Year
32B ISK
+31.1%vs 2007
Spend per Night
Avg per Foreign Night
31k ISK
+26.5%vs 2007

Monthly Overnight Stays

Foreigners · 2007 vs 2008

2007
2008
YTD YoY %
JanFebMarAprMayJunJulAugSepOctNovDec0k45k90k135k180k-20%-10%0%+10%+20%

Peak: Jul (177,326) · Lowest: Jan (39,942)

Top Source Markets

By overnight stays · 2008

1United Kingdom
212k+1.1%
2Germany
146k+11.9%
3United States of America
108k-9.3%
4Sweden
82k-0.7%
5Norway
74k+5.0%
6Denmark
68k-5.0%
7Other European countries
59k+17.8%
8France
51k+15.7%

2008 Highlights

Key performance indicators

Foreign overnight stays grew 3.6% year-over-year
Tourist spending increased 31.1% to 32B ISK
Average occupancy 50.4%, down 0.5pp
Top market: United Kingdom (20.2% share)
Domestic nights: 288k (-2.3%)

Full Year Analysis

The year in context

With 472,672 foreign passengers through Keflavík Airport, 2008 ranks 16th of the 23 complete years on record, 20% of the record set in 2018. Compared with the average of the five preceding years, 2008 came in ahead by 26.0%. Foreign hotel nights reached 22% of their 2025 record.

Overall Performance

2008 marked continued recovery and growth for Iceland's tourism sector. Foreign visitors recorded 1,051,394 overnight stays in hotels throughout the year, an increase of 3.6% compared to 2007's 1,014,986 nights.

Spending Trends

Tourist card spending totaled 32 billion ISK in 2008, up 31.1% from 2007. On a per-night basis, spending averaged 31k ISK, an increase of 26.5% year-over-year. Spending growth outpaced volume growth, suggesting higher per-visitor expenditure.

Seasonal Patterns

Jul was the busiest month with 177,326 foreign overnight stays, while Jan recorded the lowest volume at 39,942 nights. Average hotel occupancy ranged from winter lows to summer peaks, with a full-year average of 50.4%.

Source Markets

United Kingdom remained Iceland's largest source market, accounting for 20.2% of foreign overnight stays. Germany (13.9%) and United States of America (10.3%) rounded out the top three.

Data Sources

  • Overnight Stays: Statistics Iceland (Hagstofa Íslands)
  • Occupancy Rates: Statistics Iceland
  • Card Spending: Central Bank of Iceland (Seðlabanki Íslands)

Monthly Reports

Explore individual months

Data: Statistics Iceland & Central Bank of Iceland · © 2026 Iceland Data · About · Privacy